Katoid is a start-up created by gaming industry veterans Jon Beltrán de Heredia and Raúl Herrero in 2019 as a response to meet underserved segments of the mobile gaming value chain.
The company has developed a novel game analytics technology which they have coined Game Path Mining. This analytics technology allows gaming companies to see, map, model and understand how players play their games.
In essence, the core technology developed by the company segments, ranks and measures all player paths to characterize most common behaviours and, subsequently, find out which paths generate the most revenue and which path lead to the highest churn rate.
Bullnet Capital invested in Katoid in July 2022, and has continued to support the company ever since.